Our Mission Statement: “Provide professional, quality, radio for Southwest Kansas, Texas and Oklahoma Panhandles. To entertain and inform an audience and provide results for advertisers who invest their dollars with our stations. All of this from a staff that enjoys what they are doing!

Our AC Active format is a highly targeted, totally professional radio magnet for the young and active 18-49 (core 25-44) listener. This is the ideal format to attract and build an at work audience. We feature all the artists today’s Hot AC listener wants to hear. Combine that with an award-winning news and weather team and add Seward County Community College women’s and men’s basketball making it a must buy for the Kansas, Texas and Oklahoma Panhandles.

102.7 The Legend’s Superstar Country format fills the boots for the Southwest Kansas, Texas and Oklahoma Panhandles. Our very own Joe Denoyer offers listeners a variety of hot country music, local contests, and great country artist interviews. The Legend is also home to many regional high school games and agricultural reports throughout the day from the Radio Oklahoma Network and Kansas Agriculture Network. These are just a few reasons 102.7 The Legend is the most listened to country radio station in the area. Target Demo: 25-54 (Core 35-49)

Since 1948, KSCB-AM has been Liberal’s hometown news and sports source. Over the years talkradio 1270 has also evolved in the ag information station with Agriculture of America daily from 10 a.m.—11 a.m. and competitive market reports throughout the day. KSCB-AM is also the home to Liberal High School and SCCC athletics, Liberal Bee Jay baseball, KU football and men’s basketball and KC Royals baseball. Talkradio 1270 is a must hear for anyone wanting to keep in touch with what is happening in area business, political, sports and agriculture. It can also be heard on the FM Translator 92.3 FM. Target Demo: 25-64

Kscbnews.net is the premier news outlet for SW Kansas and the Texas and Oklahoma Panhandles. We provide up to the minute local news and sports updates. You can catch the latest news as well as stream any of our three stations straight from your desktop or mobile device with our app…KSCB & The Legend.

B-Digital Media offers clients opportunities to bring the fingertips of the world to their business. B-Digital Media offers social media marketing as well as display, video, geofencing, video geofencing, and OTT. This platform allows customers to reach outside of our listening area, targeting audiences geographically and demographically. Facebook: KSCB/The Legend

Seward County Broadcasting Company, Inc
1410 N. Western, Liberal, KS 67901